iHerb Rewards – How to Turn Bad Into Good When Too Much Competition Among Participants Heats Up

iHerb Rewards is iHerb. com’s equivalent of a Dedication Program. A Loyalty Software is s strategy by retailers, both online and offline, to induce customers to keep on rebounding, and of course, buy some more. كود خصم اي هيرب 10 دولار

I’m a self-confessed raw food radical. But eating “raw” constantly might not exactly be realistic. For that reason, I buy my uncooked food “condensed” from natural health shops. I learned that buying them online is cheaper, and more convenient, by purchasing them offline, because they give deeply-discounted products. 

(Meaning, when a pound of Spirulina sells $20 at Walmart, GNC, or Walgreens, you can buy the same, or their equivalent at $5-$7 depending where online store received the better deal from the manufacturer. )

One particular the shops I repeated is iHerb. com. In 2009, they created their own Loyalty Program. Every single buyer gets his own “iHerb Referral Code”, any by using it, the Buyer gets a lot of benefits ranging from immediate cash discounts, added check-out discounts depending on amount purchased, free=shipping given a certain amount of purchase.

One particular benefit that got undetected by regular buyers is the good thing about getting sales commissions across a certain number of levels when they give or promote their iHerb codes.

That ranged from a high of 4% to a low of 1% over the life of the consumer.

The ordinary member shrugged the lowly commissions. Stating “Ooh shucks… 4%? 1%?… forget it! ”

Yet the entrepreneurial segment, composed of of the 5% “usual suspects” would not.

Two years later, when iHerb started out publishing their top20 “earners”, the rush to promote their own iHerb codes, from the rates high of the unsophisticated marketers, began.

Option first Poor.

Too much competition. And when there’s competition from amidst first-time marketers, some unhealthy tactics came away.

Like here.

When the company promoted a “products review” contest with really hefty prizes (say, $20, 000 for primaly, and $100 to the one hundredth place), some “No-bombing” come up.

This is because the product review is evaluated by the amount of “No” and “Yes” votes. The more Yes votes, a lot more chances that product reviewer will win. And the more No votes? You find the idea.

The practice got so bad that the Company has not been able to ignore the issues about it anymore. Their particular solution? Dispose off the “No” button, and leave the “Yes” button!

Touche! That was the First Great.

The Second Bad.

The merchandise review section of the company site started out to appear like a festival because the majority of the product reviews installed out lately gave more prominence to their iHerb referral codes than the actual review of the product!